Aug 21, 2008 - 11:53 AM Filed in:
Business Models
| General | How
To
It’s easy to get excited about the value proposition that comes
with owning a mobile advertising vehicle. Playing with a calculator
can generate some eye-popping numbers.
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Aug 19, 2008 - 04:30 PM Filed in:
General
If you’ve ever wanted to get a look at a Spark truck up close,
here’s your chance. Join Spark factory staff and local Spark
representatives from your city as we demonstrate the latest in
advertising vehicles. You’ll be able to see up close what makes
Spark trucks an important and affordable part of any business, big
or small. Watch the smooth scrolling ads, take a look at the
cavernous cargo capacity, and see the attention to detail that
makes Spark truck bodies stand out from the crowd. If a picture is
worth a thousand words, seeing a new Spark body in person is
priceless.
Follow the link for the calendar of dates and cities.
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Aug 15, 2008 - 10:34 AM Filed in:
General | Benefits
One of the most visible benefits of Spark products is the ability
to quickly and inexpensively change your company’s advertising
message. For $135 per side, Spark owners can install new ads and
graphics that completely transform the look of their truck. That’s
a total investment of about $400 for new graphics on three sides.
Compare that with the cost of wrapping a vehicle with your
company’s logo and brand.
Compare a wrapped truck to a tattoo. It may have seemed like a good
idea when you had it applied, but one learns that you’d better
really like the graphics, because there’s significant pain and
expense involved if you ever want to remove either one.
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Aug 07, 2008 - 03:51 PM Filed in:
General | Benefits
We like to answer the question, “How is the construction of Spark
truck bodies different from other mobile advertising bodies?” It’s
all about the details. Some of the details are hard to see in a
picture online or in a brochure, but up close its evident that
Spark goes to great lengths to make the bodies look more like
something that comes from Toyota or Ford, and less like some of the
advertising contraptions that one might find sold on Ebay.
Ordinary box truck bodies are covered with exposed bolts and
rivets, and their body panels are joined with simple white caulk.
No amount of shiny trim or diamond-plated panels can cover up that
hand-fabricated look. Consider the exterior of a Spark Expo. Its
body panels have gaps that are as tight as the gaps between
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Aug 01, 2008 - 08:00 AM Filed in:
General
Mark Twain said “There are three kinds of lies: lies, damned lies,
and statistics.” Recent Spark prospects report some information
that ought to be filed in the “damned lies” folder.
Apparently, if one were to base their knowledge of Spark products
on information provided by other companies specializing in DAV
sales, they might believe that Spark bodies are built from plastic,
manufactured in China, and Imported through the Middle East. Wow.
We had no idea. They have no clue.
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